One viral trend can launch a song to millions of streams and top global charts. This presentation breaks down how “Cupid,” “If We Ever Broke Up,” and “Makeba” became TikTok-powered anthems.

This presentation explores how labels and artists use TikTok to create viral hits, boost streams, influence trends, engage audiences, drive sales, and shape the modern music industry.

This presentation explores how TikTok’s For You Page (FYP) drives viral music trends, why certain songs blow up, and how labels and artists manipulate the algorithm to boost streams and chart success.